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This is why it has been crowned Russia's best marketplace app in a prestigious appraisal conducted by the government-backed Roskachestvo.<br><br>Youssef El Ghourfi, a growth manager at Avito, used Amplitude to design custom behavioral cohorts of users who have recently visited expensive products like cars and houses. The team then redirected these groups to specific ad campaigns, which reduced the cost of acquisition by 3-fold. Avito was able to expand and grow at a rapid rate due to the shorter time required to gain insights.<br><br>Matches Fashion<br><br>Matches Fashion is one of the top fashion-focused websites for e-commerce in Europe. They provide a range of designer brands as well as hard-to-find products from around the globe. They also offer personalised suggestions and fast shipping options. Customers can also shop in-store to get the look they want.<br><br>The company purchases inventory at wholesale prices and store it in storage facilities. 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