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2024年6月22日 (土) 08:31時点における最新版
Online Shopping Figures For the UK
Since its humble beginnings, the online retail market has continued to grow. This is especially evident in the UK where ecommerce accounts for 20% of all retail sales.
Many people shop online to research brands before purchasing and 45% of them prefer to "buy online, pick up in store". This is a fascinating shift in consumer behavior that bricks and mortar stores should take note of.
1. Online retail sales in the UK
It's not difficult to see that online retail sales in the UK have risen significantly over the past few years. In fact, according to 2023 statistics the B2C e-commerce market is set to hit almost $120 billion by the year 2023. This growth is fueled by shifting consumer habits and Red And Black Wheel Brush the adoption of digital transformation technologies by retailers. Brick and mortar shops are gaining popularity as shoppers increasingly shop online.
In order to do this, it's essential that both omni-channel and pureplay retailers understand what draws shoppers to purchase online. We've put together retail sales figures and stats that are both eye-opening and informative to assist you.
Of all the retail industries that are available, fashion is the most sought-after, accounting for 28 percent of all sales on e-commerce in the UK. This is likely due to the wider range of merchandise that are available and the convenience of being in a position to try on clothes without having to leave home. Electronics comes in second place with 16% of sales made through e-commerce. This is likely due to the constant demand for new gadgets and the desire to stay up-to-date with most recent technology. Online sales of leisure and hobby products make up 15% of all ecommerce sales.
When asked about the factors that drive customers to shop online 57 percent of UK customers cited convenience as the main reason. Then, 48% cited price comparison while 37% of them said they were looking for discounts or special deals. These results suggest that shoppers in the UK are less price driven than their European counterparts and are more focused on convenience and a broad selection of products.
2. Online shopping in the UK
Shopping online is now a part of daily life for many UK customers. Be it for electronic gadgets, groceries or even clothes - more than half of UK residents over 65 have made a purchase on the internet in the last year. Shoppers can select from a range of payment options, and choose when and how their purchases delivered.
There are many reasons to shop online, some of the most popular are convenience prices, availability, and price. In fact 57% of online shoppers say that convenience is the primary reason for their shopping habits. Then, another 48% pointed to lower prices while 37% cited a wider variety of options.
UK consumers are also becoming more environmentally conscious with regards to their online shopping habits. For example 79% of UK online shoppers say they recycle boxes and other packaging materials they have purchased from their purchases. They may even take action if they feel their deliveries are not coming in environmentally friendly packaging.
In addition to decreasing their environmental impact, some customers are also seeking to make their shopping experiences more personal. For instance, 35 percent of UK shoppers have bought clothes or footwear from a retailer that has their size information stored on file. This lets them skip the return process, and to get what they want quicker.
Incredibly, UK customers are reported to be more willing to wait for online orders than they were during the pandemic. This could be due to the fact that UK customers are more used to the longer delivery time and understand the length of time it takes to receive an item via the mail.
3. Online shopping in the UK by the age group
Shopping online is a huge hit in the UK. Clothes and accessories are the most popular purchases followed by food items, and media such as music and movies. Shopping online is also popular in the UK during the annual Black Friday and Christmas sales. This is because consumers find these events very convenient. It is also easy to compare prices and items on the internet when making these kinds of purchases.
It is crucial to understand that online shoppers are diverse and this makes it essential for ecommerce businesses to understand what their target market is seeking when it comes to purchasing products. It is also essential to know how much time each type of consumer spends online. The younger generation, for instance, is more likely to use mobile devices to shop than any other age group. This is because the younger generation is less time-conscious and uses a variety of devices to accomplish online tasks.
The older generation tends to be more cautious in their buying habits and modern towel bar less influenced by advertising on the internet. They are also more likely to go to stores in the high street to see and touch products before making an purchase. This doesn't mean that they won't buy online. The convenience and ease of shopping online remain very appealing.
Another important aspect to take into consideration when it concerns online shopping is that the older generations are more likely to anticipate and demand free delivery on all of their purchases. They are also more likely to abandon carts when shipping costs appear excessive. In addition 61% of people over 55 say they will add more items to their carts to reach the free delivery threshold.
4. Online shopping in the UK according to gender
In the UK both genders are equally likely to shop online. Women are more likely than men to make major purchases, such as furniture and electrical appliances. Both groups are more likely to purchase clothing, home and garden products, consumer electronics, and health and beauty products.
In addition, UK consumers are increasingly looking for businesses that are environmentally-friendly and community-based. According to research 70% of consumers were affected by the response of retailers to the COVID-19 outbreak. 69% of those customers searched for brands that were supportive and were in close contact with their local community.
Clothing and shoes are the most sought-after items for online shopping in the UK. In fact 62% of British women who shop online will purchase these items by the year 2020. However, online sales aren't restricted to the clothing sector with a wide range of other items available, like kitchenware, jewellery and sports equipment.
Shopping online has become increasingly popular to find best deals. Some experts predict that by 2024, online sales could make up almost one third of retail sales.
Some retailers are struggling with the rising popularity of online shopping, whereas others are flourishing. Online sales are booming in health and wellness, home and garden, and consumer electronics.
In the future the online shopping market for these products is expected to continue to grow. With the number of people having access to the internet continuing to increase It is expected that more increasing numbers of people will be turning to online shopping in the coming years. As online shopping grows more popular, merchants must ensure that their websites are optimized for mobile devices. They should also provide an easy and secure checkout process.
5. Online shopping in the UK by region
The UK is a leading European online retail market. When they shop online the customers of the UK are mostly influenced by price, convenience and the wide variety of products. These factors make it a perfect opportunity for retailers to improve their online presence and offer an easy online shopping experience.
During the COVID-19 pandemic online sales grew dramatically as people sought out safe and convenient options for shopping. This trend has continued after the outbreak as consumers continue to shop online as an alternative.
Shopping online is a large part of the UK retail economy There are estimates that it will comprise a third of all retail sales by 2024. This is due to the growing popularity of e-commerce among consumers and advancements in technology.
57 percent of UK online shoppers claim that convenience is the primary reason they shop online. The 48% who say it's easier to find deals and special deals as well as the 37% who say there is a greater range of merchandise available online are behind. This is in contrast to Europe, where a greater proportion of shoppers stated lower prices as the main reason behind their decision to shop online.
Online shoppers are also willing to try new brands and products. About 25% of shoppers online have purchased products that they've never seen on the high-street before, and half are eager to try new products when shopping on the marketplaces like Amazon. Buy now pay later checkouts are a common choice for UK customers with 29 percent of shoppers using the buy now pay later option over the last year.
In addition to this, a strong online return policy is a vital aspect of the online shopping environment in the UK. The majority of online shoppers (59 percent) will research the return policy of a retailer prior Chevrolet Colorado Headache Rack to purchasing, and a majority will expect a retailer to be responsible for the return and payment shipping.