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The company offers an application for mobile that allows users to post ads and find second-hand products and services.<br><br>In contrast to vertical classifieds websites, Avito has a more diverse offering that covers all categories of second-hand goods and services. It was named Russia's top marketplace app in a quality appraisal conducted by the government-backed Roskachestvo.<br><br>Youssef Ghourfi is the manager of growth at Avito. He used Amplitude's behavioral groups to build a custom behavioral cohort of users who have recently visited expensive goods like houses and cars. The team then directed these groups to specific advertising campaigns, which reduced their cost of acquisition three-fold. This reduced time to insights allowed Avito to grow and improve at a rapid pace.<br><br>Fashion and Matches<br><br>Matches Fashion, one of Europe's leading luxury fashion ecommerce sites, has a wide selection of designer clothing brands and rare items from around the world. 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However the company is unable to compete with other luxury retailers that are embracing the e-commerce.<br><br>Nordstrom<br><br>Nordstrom is a renowned retailer of fashion that sells clothes, shoes and accessories for both women, men and children. The company has more than 350 Nordstrom stores and Nordstrom Rack stores throughout the United States and Canada. Nordstrom is renowned for its exceptional customer service which includes free alteration and generous return policies. They also have a large assortment of high-end brands and designers.<br><br>Nordstrom Local allows customers to purchase online and pick it up in the store. The company says that this has led to an increase of 400% in purchases at Nordstrom Local locations. Nordstrom Local customers are younger and spend more than other Nordstrom customers.<br><br>Nordstrom has struggled to manage its inventory levels. This has resulted in excess inventory and markdowns, which can reduce profits. This is a serious problem for traditional department store chains like Nordstrom which are being replaced by discount retailers.<br><br>Wish<br><br>Wish is a unique online store that offers discounts that are hard to believe in order to draw customers to its website. The company had problems in the past with fraud and poor quality control, which led to high return and cancellation rates. The company is now moving from an open-door to an invitation-only market.<br><br>It's also investing in a team of experts to acquire brand name inventory, hoping to fill its site with items that resemble those at off-price chains such as T.J. Maxx and Ross Stores as well as cheap knick-knacks. This strategy will assist in helping Wish become the preferred marketplace of choice for Gen Z. It's also updating its algorithms in order to prioritize products that have more reliable tracking and delivery. Recent updates have already reduced refund requests and cancellations of orders from customers. 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They include in-house brand extensions like Little Co by Lauren Conrad, Croft &amp; Barrow and Candie's, in addition to brands such as Sonoma Goods for Life and Croft &amp; Barrow. The company offers a broad selection of products for beauty.<br><br>AliExpress<br><br>AliExpress is an online retailer that provides products at lower prices than traditional retailers. It is owned by Alibaba which is an Chinese multinational company that is focused on e-commerce and computing. It has multiple suppliers from China who sell their products directly to international online buyers.<br><br>It also permits customers to pay with credit cards directly, which protects their information about payment from sellers who are third-party. However, this does mean that the company must have your card information to process your order.<br><br>AliExpress has a variety of sellers who offer bulk items which could result in lower prices for customers. 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It was named Russia's top marketplace app by Roskachestvo which is a government-backed quality evaluation.<br><br>Youssef El Ghourfi, growth manager at Avito, utilized Amplitude to create custom behavioral cohorts of customers who had recently viewed high-price items like houses and cars. The team then directed these groups to specific advertising campaigns, which reduced their acquisition costs by threefold. Avito was able to expand and improve at a rapid pace due to the shorter time needed to gain insight.<br><br>Fashions that match<br><br>Matches Fashion is one of the top fashion-focused online stores in Europe. They offer a variety of designer brands as well as rare items from all over the world. They also provide personalized suggestions and fast shipping options. 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