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It is also possible to try out products in the store to see how they work before purchasing.<br><br>The company is the UK's number one technology retailer, with stores across the nation and online. It has a strong, omnichannel offer, and a large, passionate team of experts. In fact, its brand's recognition is so strong that it has a higher rating than Dixons and Carphone Warehouse combined, according to YouGov's BrandIndex.<br><br>This year, Dixons Carphone merged its four brands - which include PC World and Currys - into one brand which will be known as Currys. This will enable the company to concentrate more on its core strengths, and drive greater growth.<br><br>The recent launch of the colleague center is a wonderful example of its commitment to delivering customers with a superior experience in-store. The hub allows frontline employees to establish more meaningful relationships with their customers. 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The company is renowned for its British heritage, and for its commitment to providing exceptional customer service. The company is part of the Arcadia Group retail empire, which includes Topshop and Dorothy Perkins. The company was founded back in 1905 and has more than 200 stores.<br><br>In the early 20th century Debenhams' fortunes changed when it was purchased by Sir Montague and Philip Green who founded the Arcadia Group. Debenhams was once a top player in the London department store market, but it slipped into lower-tier status and had a poor performance in its profits. It was also losing market share to online rivals and discounters.<br><br>Debenhams Retail Ireland was liquidated in April 2020, after the UK parent company pulled financial support for the business. The company's bankruptcy has left hundreds of employees without work.<br><br>Some of the 118 UK department stores are closing, while others are getting a fresh lease on life. 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