「Meet Bibendum: The Michelin Man’s Evolution In 2025」の版間の差分

Who Is the Michelin Man? <br><br>Since his first appearance in 1894, the Michelin Man has become a global cultural figure.  <br><br>Over time, he shifted from intimidating to friendly, becoming the approachable character seen today.  <br><br>The Michelin Man’s First Look <br><br>In early 20th-century posters, the character often wore spectacles and smoked cigars, reflecting the design style of the time.  <br><br>It also gave the mascot a unique personality beyond simply being a tire figure.  <br><br>Evolution Over the Decades <br><br>In 1998, for his 100th birthday, he underwent a redesign to appear healthier, friendlier, and Michelin Man toy less bulky.  <br><br>He regularly appears at auto shows, motorsport events, and promotional campaigns, often interacting directly with audiences.  <br><br>From Tires to Fine Dining <br><br>While Bibendum doesn’t personally hand out Michelin stars, his image is closely tied to the guide that ranks the world’s top restaurants.  <br><br>In 2025, the Michelin Guide continues to expand across the Middle East and Asia, with Dubai, Abu Dhabi, and Tokyo adding new starred restaurants.  <br><br>A Mascot That Refuses to Fade <br><br>From print posters to virtual campaigns, he has evolved without losing his identity.  <br><br>That’s why he still appears worldwide, from tire shops to lifestyle advertising.  <br><br>Final Thoughts <br><br>After more than 130 years, the Michelin Man remains a unique cultural icon.  <br><br>As long as Michelin tires keep rolling and Michelin Man evolution stars keep shining, Bibendum will remain part of the story.