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Rags to riches stories tend to be fun to hear. The most effective stories involve hard-luck cases, where significant winnings can be used to help out those truly in need. Though most of us have not won the Mega millions Jackpot, everybody has their very own lottery success story. Maybe, your story is a $5 scratch-off that paid off and bought lunch and dinner for you and your friends. Or even, you're part of a work group who've used the same lucky numbers for years. No matter what your story is, you share a common hobby with millions of Americans.
The fantasy of being a millionaire - Yes, money is not everything, but the promise of great wealth is one area that none of us can resist. As an example, shows from Lifestyles of the Rich and Famous to MTV's Cribs have been wildly successful while they showcase a side of life that most of us do not get to see. Most of us are hard-working people, and also the fantasy of living the "good life," with its promise of exotic vacations and glamorous living, can excite even the most practical person. Plus, most of us can feel good inside once we hear those special lottery success stories where a lottery winner is able to use their winnings to do great deeds and accomplish something special. It's the reason that shows like Extreme Makeover: Home Edition are so popular. We like to believe that all lottery winners will be going to be as generous and charitable as some top winners are already.
We love to root for the "little guy" - Whether it's a contestant playing for a million dollar prize on your favorite game show, or even the sports team that nobody thought could win coming from behind in a big upset, people love to root for the underdog. For instance, the story of XXX is a good story and one where most readers are pleased to see that they have become big winners. Since the majority of of us are already the underdog sooner or later in our lives, we know what it's like to face tough odds, overcome them, and benefit from the exhilaration that victory can bring.
It sparks our imaginations - When we hear about others winning, it's easy to imagine ourselves in their shoes. Since most lottery success stories are about regular people, like you and me, it's not too hard to see ourselves within their shoes. Several of the most successful lottery slogans were the famous slogans "Hey, you never know," and "All you will need is a dollar as well as a dream." And, those ads are 100% correct. You don't need a PhD or a fancy job to win the lottery. Who doesn't dream of winning millions once they choose to play "just this once," or who has not experienced the excitement of buying a ticket with a group of co-workers? Until those numbers are picked, buying a lottery ticket is one of the most exciting ways to spend a dollar!
The lottery is universal - Playing the lottery is one thing that everyone in the world can connect with. Because each state has its own lottery, and online gambling lottery games are now available to most anyone with the Internet access, everyone knows how to play. The lottery phenomenon is just not exclusively American - in other countries, the lottery is a national event. For instance, in Spain it's known as "El Gordo" and even more celebrated there than perhaps anywhere else worldwide. For this reason, clearly, the shared culture of "rags to riches" stories is a division of the human condition and something that can be shared by people throughout the world.